Digital Advertising Specialist – Pedestrian Jobs

We’re in search of a motivated and inventive digital advertising and marketing specialist to affix our workforce. We’re a Perth-based e-commerce start-up on a mission to make wholesome dwelling straightforward and inexpensive for Australians. Work alongside the co-founders to develop, implement, monitor and optimise our digital advertising and marketing campaigns throughout all digital channels.

Distinctive alternative to be an integral a part of implementing a major rebranding effort and new web site launch.

You can be chargeable for bringing our model to life day-after-day, driving neighborhood engagement, and ensuring we’re producing focused and related content material throughout applicable platforms.

The function is each strategic and a ‘do-er’ function. As a younger enterprise, our small workforce wears many hats on a day-to-day foundation. The function is dynamic and inventive with a chance to extend your function considerably and be a part of a quickly rising enterprise.

Full-time, part-time or contract function accessible.

Roles and Duties

  • Help with the rollout/launch and communication of full re-brand.
  • Develop and implement efficient methods that drive model engagement, development and gross sales.
  • Plan, develop, implement and handle the general digital advertising and marketing technique throughout quite a lot of platforms together with EDMs and social media platforms.
  • Content material creation – generate concepts for and develop content material that builds significant connections and model engagement.
  • Electronic mail campaigns – design, implement and analyse ongoing electronic mail campaigns (in Klayvio) together with graphic and written content material.
  • Weblog – help with weblog improvement and administration of content material and content material creators.
  • Social media campaigns – develop and increase firm social media presence into new social media platforms (e.g. TikTok, YouTube, Pinterest), plus improve presence on present platforms together with Fb, LinkedIn, and Instagram.
  • Create Influencer methods to help advertising and marketing campaigns and product launches while selling the model to related various and new buyer audiences.
  • Brainstorm new and inventive development concepts and techniques.
  • Guarantee model consistency in advertising and marketing and social media messages.
  • Keep up-to-date with the newest developments and finest practices in on-line advertising and marketing and measurement.

Whereas your function will primarily be all issues digital advertising and marketing, as a part of a small workforce there shall be different non-marketing each day obligations integral to operating the enterprise.

Necessities

  • BS/MS/Diploma in graphic design, advertising and marketing or a associated discipline
  • Extremely artistic with a can-do angle
  • Commercially minded and perceive key retail drivers
  • Expertise in figuring out goal audiences and devising digital campaigns that have interaction, inform and encourage
  • Confirmed working expertise in digital advertising and marketing
  • Graphic design background and expertise
  • Robust analytical abilities and data-driven pondering
  • Glorious writing, modifying (picture/video/textual content), presentation and communication abilities
  • Data of video and movie modifying software program reminiscent of Adobe Photoshop, Last Minimize, CapCut, Canva
  • Optimistic angle, element and buyer oriented with good multitasking and organisational capability
  • Expertise with Klayvio
  • Expertise in ecommerce a plus
  • Expertise in well being and wellness business or vitamin a plus

Advantages of working with Healthful

  • Be a part of a younger and dynamic workforce and start-up tradition
  • Versatile working preparations
  • Work for a socially aware, values pushed organisation
  • Unimaginable development alternative throughout the organisation
  • Funding in your studying and improvement
  • Beneficiant product/grocery allowance
  • Potential to take part in worker fairness/funding scheme

About Us

We’re an internet retailer and membership platform that offers folks inexpensive, handy entry to the perfect eco-health pantry and family merchandise in Australia, making a neighborhood of shoppers who’re shopping for higher, collectively, to make optimistic change.

Born from the idea that nourishing, top quality, planet- pleasant merchandise must be accessible to everybody, Healthful is the eco-health pantry and membership that makes a distinction at each step. Whether or not it’s our (nearly) wholesale costs, the cautious curation of every product to make sure they’re the very best quality, our dedication to 100% recyclable or reusable packaging and carbon-offset delivery, or the free memberships offered to low-income households, each Healthful buy does good by you, the neighborhood and the planet.

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