The ideal route to connect with consumers

Today, providing customers with a fully integrated shopping experience is of the essence. Keeping this in mind, increasingly brands are adopting an integrated or Omnichannel strategy including conventional and new age methods with uniform messaging. Omnichannel is also useful in building a meaningful relationship with consumers to create a higher […]

UK Consumers More Focused on Recommerce, Reducing Carbon Footprint and Sustainable Packaging than US Counterparts, According to New First Insight Sustainability Report

PITTSBURGH–(BUSINESS WIRE)–A First Insight report reveals fundamental differences between UK and US consumers when it comes to their preferences on sustainable shopping. While recommerce is an important sustainable shopping format in both countries, major differences arise in its utilization. The report found that 57% of UK respondents sell items to […]

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